by John Jezzini | Dec 2, 2022 | John Jezzini
Deciding on the type of brand you want to use can significantly impact your business. There are many advantages and disadvantages to choosing either business or personal branding, so it’s essential to consider all of the factors before making a decision....
by John Jezzini | Sep 15, 2022 | Corporate & Cultural Responsibility, John Jezzini
The pillars of your brand are fundamental, but they are also complex. Culture is one of the most critical factors you should consider when building a successful brand. A well-defined culture is one of the most vital factors businesses can consider when staying...
by John Jezzini | Aug 12, 2022 | Corporate & Cultural Responsibility, John Jezzini
The rise of digital transformation and the increasing number of companies operating in this new era has created a new layer of responsibility for organizations. It is more important than ever that your corporate social responsibility efforts are digitized. This is...
by John Jezzini | Jul 27, 2022 | Corporate & Cultural Responsibility, John Jezzini
Gen Z refers to individuals born from 1997 to 2012. Their older members are now in their 20s and are already contributing to society’s success. As Gen Z enters its second decade of life, they are more skeptical about how businesses and brands influence society....
by John Jezzini | Jun 21, 2022 | Corporate & Cultural Responsibility, John Jezzini
The current Corporate Social Responsibility (CSR) landscape is changing rapidly. The digital world’s influence on CSR has been profound and ongoing, particularly in recent years. All businesses need to comply with the demands of the digital age. Becoming a...
